I’m always looking for new ways to market my Prenatal and Postnatal Pilates classes. Someone suggested purchasing large car magnets with my logo and contact information so I could be a driving advertisement of my services. I am reminded of a time when I was driving alongside one of those Red Bull energy drink cars. You know the ones, with the giant can of Red Bull affixed to the roof of the car. I sped up to get a look at the poor sap who had to motor around town in this ridiculous vehicle and to my surprise he was YAWNING!!! I don’t know what I was expecting, perhaps someone bouncing their head off the dashboard or driving with their feet as they chugged another can of “crazy” but definitely not someone dangerously close to nodding off at the wheel of their energy drink car advertisement. Likewise, if I decide to take the plunge and announce to the world of fellow drivers that I am a Pilates instructor I have to be ready to play the part at all times. I have visions of drivers pulling alongside my Honda Pilot expecting me to be in a Pilates teaser pose at the red light or working on my ab series during stop-and-go traffic. Instead they will see me exercising my lungs as I yell at the kids to stop arguing. Rather than following the Rules of the Road like a normal, law-abiding citizen they will find me swerving into the next lane as I crane my neck into the back seat to pluck Gabe's binkie back into his mouth, take used chewing gum from Maddy's mouth, or pass the next snack back for Tyler's mouth! Or worse yet they will observe me blowing a red light doing 20 over because, once again, we are late. They may expect to find me munching on a celery stalk instead of ordering “the usual” from the drive-thru window at a popular fast food chain. On second thought maybe the magnets should wait until I can play the part….like when the kids are in college.
P.S. My next 6 week Prenatal Pilates class will tentatively be on Saturdays from 9:00-10:30 AM starting June 25th (we will skip July 2nd). The next Postnatal session will be on Wednesdays from 7:30-9:00 PM starting this week, June 15th. If you or someone you know is interested visit my website at www.pilatesbycarrie.com for more information!
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